On November 13, the German Entrepreneurs Delegation to China visited Foshan as part of a series of events aimed at promoting bilateral cooperation. The delegation, led by Ingo Rieper, CEO of Media Pioneer Publishing and head of the delegation, consisted of nearly 30 entrepreneurs from various sectors including media, packaging automation, electrical engineering, mechanical engineering, and communication software. The visit focused on exploring business opportunities in Foshan, specifically in the Sanlongwan Sci-Tech City, and facilitated face-to-face exchanges between the German delegates and local enterprises.

The delegation members represented various industries, including media, packaging automation, electrical engineering, mechanical engineering, and communications software, encompassing many outstanding German entrepreneurs. Before arriving in Foshan, the delegation had already visited Hong Kong, Beijing, Shanghai, and Shenzhen for similar business exchanges.

During their visit to KUKA Robotics (Guangdong) Co., Ltd., the delegation toured the company's exhibition hall and production workshop, where they gained detailed insights into the development of KUKA robots, technological advancements, and industry applications. This allowed them to develop a deeper understanding of Foshan's digital and intelligent manufacturing capabilities.

A unique business exchange event took place on Sanlongwan Cruise, where discussions centered on fostering further cooperation between German and Foshan-based enterprises. This event has provided a platform for direct dialogue and precise matchmaking between Chinese and German businesses.

Germany is a global leader in manufacturing, with many leading enterprises in the fields of automotive, smart manufacturing, high-end equipment, and new materials. Foshan, one of China's major manufacturing bases, achieved an industrial output value of over 3 trillion RMB in 2023, ranking as China's fourth-largest industrial city. The prospects for industrial cooperation between Foshan and Germany are vast, with enormous growthpotential. 

"Foshan Sino-German Industrial Service Zone, as a bridge for Sino-German industrial cooperation, will continue to provide comprehensive support for both Chinese and German enterprises," said Zhang Haiying, Deputy Director of the management committee of Foshan Sino-German Industrial Service Zone (Sanlongwan Sci-Tech City). "Foshan has always attached great importance to China-Germany economic and trade cooperation. The establishment of the Sino-German Industrial Service Zone is a professional platform to support the settlement and development of German and European enterprises. We hope that through this exchange meeting, delegation members will further deepen their understanding of Foshan and explore more opportunities for cooperation and communication between China and Germany."

Ingo Rieper, head of the delegation, expressed that the members were all very interested in China. "Everyone wanted to come to Chinaandtruly sense the rapid changes happening in Chinese cities,”he said. Having visited China before, he emphasized how impressed he was with Foshan's development. "I am very happy to conduct a fruitful inspection tour here in Foshan. I hope more German entrepreneurs will gain a deeper understanding of the city, strengthen communication between Chinese and German enterprises, and wrap up our China trip on a perfect note."

At the exchange meeting, Chen Liyao, COO of YIZUMI Co., Ltd., and Sun Yunni, Chairman of Sturfer Medical Technology (Foshan) Co., Ltd., shared success stories of private Chinese enterprises expanding internationally and the experience of German startups entering the Chinese market. Their insightful practical experiences highlighted successful cases of Sino-German business landscape in Foshan, providing valuable references and ideas for the participating enterprises.

Representatives from companies such as LUQOM Supply Chain Management (Foshan) Co., Ltd., Guangdong HSG Technologies Co., Ltd., and HANS Robotics Co., Ltd. also shared their own stories of Sino-Germancooperation during the event, further emphasizing the practical benefits of engaging in Foshan's dynamic industrial ecosystem.

By organizing series of events, the Foshanhas not only deepened mutual understanding and friendship between Chinese and German enterprises but also witnessed the strong cooperation potential and development space between China and Germany.

Looking ahead, the Foshan Sino-German Industrial Service Zone (Sanlongwan Sci-Tech City) will continue to optimize its business environment, improve infrastructure, and provide efficient and convenient services. The aim of Sanlongwan is to create more mutually beneficial opportunities for Chinese and German enterprises, ensuring every company that settles in the zone receives the best support and the strongest guarantees, while jointly writing a brighter future for China-Germany cooperation in Foshan.

Reporter | Zoey

Reviser | Lynn

Source | Foshan Sanlongwan Sci-tech City Management Committee, Foshan News Network