Chinas box office revenue during the week-long Spring Festival holiday reached 6.035 billion yuan, ranking second in Chinese film history. There were 114 million moviegoers and 3.1031 million screenings. Single-day box office sales exceeded 1 billion yuan for three consecutive days from February 1 to 3, with the highest single-day box office of 1.454 billion yuan.
As of Feb 6, each of the eight Spring Festival films has surpassed 100 million yuan. "The Battle at Lake Changjin II" topped the single-day box office for six consecutive days, earning 2.528 billion yuan to become the top box office of the CNY with 2.528 billion yuan, followed by "Too Cool To Kill" and "Nice View" followed with 1.388 billion yuan and 0.668 billion yuan respectively.
Although the Spring Festival of 2022 is colder than previous years, Foshan residents are still enthusiastic about watching movies. Foshans box office (service fees included) reached 54.8 million yuan, almost hit the 2019 Spring Festival box office record. There were 41,000 screenings and 1,217,900 moviegoers. From February 1 to 3, the local box office in Foshan exceeded 8 million yuan for three consecutive days.
Among the eight domestic films during the holiday, the three most popular in Foshan are the sequel to the 2021 war blockbuster "The Battle at Lake Changjin", the comedy "Too Cool To Kill" and the inspirational film "Nice View" which saw ticket sales of 23.71 million yuan, 9.2602 million yuan and 0.6694 million yuan respectively. “Boonie Bears: Back To Earth" took the lead among animated films with 5.2328 million yuan.
In terms of cinemas, cinemas in Sanshui District topped the list of Foshans Spring Festival box office for the third year in a row, followed by those in Nanhai District.
Box office takings during the holiday period were largely driven by "The Battle at Lake Changjin II", according to many cinema managers. Due to the cold weather, less people went to the cinema this Spring Festival than that of last year. In addition, a lack of family films and a lack of variety in film genres also contributed to the box-office slump.
Author | Michelle (intern)
Revisor | Natalie