Mutual Benefit: The Sino-German Partnership Program Facilitating Business Collaboration
2024-04-29 18:08

On April 18, the Tech-workshop (SSGIP) New Cooperation Signing ceremony of Sanlongwan Sino-German Industrial Park was held at the Intelligent Robot Manufacturing City of Hitrom Han's Industrial Co., Ltd. (hereinafter referred to as "Hitrom Han's") and Keda Clean Energy Co., Ltd. (hereinafter referred to as "KEDA") participated in this event.


Tech-workshop (SSGIP) New Cooperation Signing ceremony


"I am very excited as KEDA become our first partner in Foshan. After long-term coordination with our partners, we finally achieve a wonderful result," said Ji Jiawei, Chief Customer Officer (CCO) of Würth (Shanghai) Industrial Co., Ltd.


Ji Jiawei introduced that Würth, as one of the first batch of enterprises in the "Guangdong-Hong Kong-Macao Greater Bay Area Sino-German Market Partnership Plan" (hereinafter referred to as the "Sino-German Partnership Plan"), has established good communication and cooperation with many local intelligent manufacturing enterprises in the Greater Bay Area, laying a solid foundation for Würth future development in this area.


More and more companies like Würth have come to Foshan's Sanlongwan Sci-Tech City successfully harvesting business resources and partners under the guidance of the "Sino-German Partnership Plan".


Accelerating the gathering of High-Quality Enterprises

Facilitating Business Collaboration


Since the launch of the "Sino-German Partnership Plan" in 2023, the project team has visited several market researches in cities like Xiamen, Shanghai and Suzhou, to investigate the industrial development and policy advantages of these cities. Hence, the team has actively communicated with potential partners, and conducted preparation for investment promotion.


In August 2023, Zhu Yingqiao, the project manager of Foerch (Foshan) Trading Co., Ltd. has reached the team and expressed its plan to settle in Foshan and expand its domestic sales. Based on the condition of Foerch, the team has elaborated the policy and supporting measures carefully. As a result, Zhu was amazed by the benefits brought by the Sino-German Partnership Plan, immediately signing up for the plan.


Zhu Yingqiao stated that "The project team actively connects Foshan's manufacturing with overseas markets, further facilitating cooperation between German enterprises and local suppliers, and providing support for the investment and operation of German-funded enterprises in Foshan," Zhu also believed that based on the Sanlongwan, Foerch will maintain its Asian supply chain and cooperate with more local enterprises to promote the development of new productive forces.


The project team led Foerch to visit Guangdong Jaten Robot Automation Co., Ltd.


Currently, the project has successfully gathered 11 German (European) companies, covering industries such as electrical materials, industrial components, automotive equipment, and new energy. Now, the project has conducted over 100 times of resource sharing, promoting Sino-German enterprises to establish efficient and close connections. Since the launch of the plan, lots of German-funded enterprises expressed their interest to become "partners."


Deepening Resource Development

Linking Industries in Supply Chain


After the launch of the Sino-German Partnership Plan, the project team arranges 1-2 visits per month to conduct in-depth market research on enterprises in Foshan and surrounding areas, explore the needs and development directions of enterprises, and find the right cooperation partners for different companies.


Through the continuous efforts of the project team, the Sino-German Partnership Plan has achieved remarkable results, attracting many enterprises to participate. At the end of 2023, Zhao Yuxuan, the South China representative of Geen MeOH GmbH came to Sanlongwan International Talents Hub, hoping to establish collaboration with local hydrogen energy companies and explore the overseas customer.


Zhao Yuxuan stated that with the guidance and support of the project team, the company has quickly adopted the business environment of the Greater Bay Area and connected with local hydrogen energy companies, matching research institutions and related enterprises on the hydrogen energy industry chain.


Visiting the Xianhu Laboratory


Improving Service Quality and Efficiency

Stimulating the Development of Enterprise


In addition to the invitation of Sino-German partners, based on the actual condition of partner enterprises, the project team also conducted in-depth investigations on their industry in the Guangdong-Hong Kong-Macao Greater Bay Area and tailored a market analysis report for each of the first 10 partner enterprises, offering guidance of targeted market expansion and marketing strategy.


In terms of exhibition promotion, the project team collected, selected, and classified detailed information on monthly exhibitions in key cities within the Greater Bay Area and shared relevant exhibition promotion information via email at the middle and late stages of each month, with a total of 40 times, covering exhibition dates, venues, themes, participating exhibitors, and audience information.


To more accurately explore potential business opportunities for partner enterprises, the Management Committee of Sanlongwan Sci-Tech City held the Sino-German Robot Industry Special Symposium and the 2024 Sanlongwan Green Industry Exchange Conference.


Ji Jiawei commented that "Foshan Sanlongwan is located in a superior geographical place and has abundant industrial resources, making it as one of Würth's core development areas in the Greater Bay Area. With the geographical advantages and professional services from Foshan Sanlongwan, we believe that foreign-funded enterprises can efficiently expand the local business,” Furthermore, he was keen to witness the growth of Sino-German Partnership Plan, gradually becoming a better cooperation platform for enterprises.


Foshan International Talents Hub (Sanlongwan) sincerely invites all "partners" to gather together and promote high-quality development for enterprises.


Reporter | Zoey

Revisor | Eddie, Eleanor

Photo | Foshan News and Media Center, Sanlongwan International Talents Hub


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